Data Mining and Management – How the Industry Is Changing
Big data is here to stay; and by far, one of the most exciting factors for marketers looking beyond the […]
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Social Media Intelligence Lifecycle
Social media paves a way for brands to interact with customers, keep pace with the current trends, and gather competitive
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Social Media Intelligence – The Need of the Hour
There is a large amount of data available on social media. With platforms evolving from simple personal conversations to business
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The thin line that exists between engagement and purchase in social media
How can the social space promise sales? Can a brand interact with a consumer? With the digital expanse, it is
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5 Big Social Media Mistakes and their Amends
Social Media has gained momentum over the past few years. There are some good corporate social media accounts out there. Oreo
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Here comes Dreamforce 2013
Span Global Services is ready to attend Dreamforce and this time at San Francisco on November 18, 2013. We are
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Killer Words to Use in B2B Email Subject Lines
As a B2B marketer, I was interested in reading the The 2013 Adestra Subject Line Analysis Report, which published the
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Add Phone Numbers of Your Customers – Phone Appending Services
” Are you struggling with incorrect or missing phone numbers of your customers? ” Is bad phone numbers in your
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Evaluate Your Email Marketing Program – Top Questions
During our interaction with our clients, we often help marketers improve the current marketing program. As a starting point, we
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