8 ways to optimize your MROI
Customer communications is one of the core pillars without which businesses will fail to thrive. While GDPR might come across […]
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How to Build a Massive Email List: The Ultimate Guide for Rapid Growth & Success
Email as always is still considered as the most effective way to build lasting relationships with customers. It continues to
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Reasons to think before you roll-out email campaigns
Have you considered these three factors before planning your email campaign? On the face of it, an email marketing campaign
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13 ways how consultants can save more time and money
For an independent consultant, time is money, irrespective of the industry you belong to. Finding creative ways to save time
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4 Low-Budget Marketing Strategies for Tech Startups That Work!
Let’s face it! If your marketing plan is not as good as your product, your offering stands to fail. There
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Email Appending: Essential Component for Doubling MROI
Businesses spend a lot on their marketing budgets with a major focus on email marketing. After all, email marketing allows
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The Why and How of Data Cleansing
Big Data is the silent champion behind every successful marketing campaign these days. Sales and marketing departments use data exhaustively
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Email Appending Explained
Present-day marketing is becoming more about benchmarking customers with the help of cleansed and enriched data. With applications in Artificial
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The Ultimate Guide to Customer Segmentation
You have a pancake to sell, and a list of bread-buyers to sell it to. Some like blueberries, some walnuts,
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Why you should buy an email list
Growing your business is one of the hardest things to do, even when you have a copy of “Business For
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