Email Marketing Archives -

Why are B2B Cold Email Response Rates Low and How to Fix It?

In the B2B marketing landscape, cold emailing is one of the common strategies to reach out to potential audiences, prospective […]

In the fast-paced world of email marketing, segmentation stands out as one of the most powerful tools for achieving success.

Email lists are versatile tools for businesses that help in various aspects of businesses. Businesses can leverage email lists for

What is Multichannel Marketing? Multichannel marketing is a marketing strategy that leverages various channels to connect and engage with its

There are more than 4 billion active email users worldwide, and they send around 350 billion emails daily. That is

So you’ve carefully segmented your user base and nailed a personalized marketing copy? But to ensure your users consume your

The rise of digital marketing saw unprecedented growth globally. With an estimated growth of $786.2 billion by 2026, the industry

If you look at B2B marketing trends over the recent years, two buzzwords stand out: big data and email marketing.

The B2B landscape is divided between believers and non-believers of email marketing. On one end, you have several marketing experts

Attracting a steady stream of clients is one of the most prominent challenges attorneys face today. This industry has heavily