Got Motivated with Doug at IDMA Leadership Meet
After training 500,000 people in 5 different continents, it was our turn. As data partners to the IDMA Leadership Meet, […]
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Data-Driven Marketing
How to Sell to the CFO
Every stage of the lead generation process has to be highly personalized today. Every decision maker has their unique way
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Can Data Analytics Help You in Acquiring your Technology Marketing Prospects?
Service industries continuously suffer under the rough scrutiny of clients, prospects and the management. Technology being one of the most
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Marketing Automation is Must for Technology Marketing
When data is available in Exabyte’s and terabytes, there is just too much meat for human hands to cut through.
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Human Interference Plays a Bigger Role in Decoding Data
We are presently in the data-driven marketing era, where everything is driven by nothing but the ‘data’. With data by
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