What is Data Profiling?
“Data is the new oil. It’s valuable, but if unrefined, it cannot really be used” – this quote by the […]
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Quality B2B Email Lists: A Must for Any Marketing Campaign
In this digital era, all our lives are intertwined and connected because of the internet. Hence, it is only natural
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3 Steps to Data Verification
Connecting the 3 golden dots of data verification: Focus on email services. Your ability to deliver results is dependent on everything
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Driving Sales With Data Enhancement
In today’s consumer-centric business landscape, using Big Data has become non-negotiable. Customers are generating a spectacular amount of data every
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The Challenges of Email Marketing Campaign
Online marketing still depends hugely on the success of the email marketing campaigns. Even with social media avenues and all
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5 Reasons Why You Should Start Email Marketing Strategy
Using emails to communicate your marketing message to a target audience is called email marketing. It is a direct form
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Matching Your Buyer’s Journey with Evolved Keyword Research
Buyers are getting smarter. They now have the luxury of easily available information (Thank you Google!) to solidify their purchasing
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Grow Your Customer Data with Email Appending
Have a great product and an even greater marketing campaign, but still not seeing results? Perhaps, your communique is not
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Reasons to think before you roll-out email campaigns
Have you considered these three factors before planning your email campaign? On the face of it, an email marketing campaign
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Email Appending: Essential Component for Doubling MROI
Businesses spend a lot on their marketing budgets with a major focus on email marketing. After all, email marketing allows
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